FREE TOOL · revenue leak heatmap · cited methodology
Find the 12 leaks
costing you the most.
Ten inputs. Twelve leaks. One heatmap. Every number anchored to public industry data — page-speed 7% (WIRO 2026), 5-min response 400% lift (Invoca), 40% involuntary churn (Genesys), 28% after-hours demand (Convirza).
3 · channels running 2industry median is 4.2 channels
6a · inbound calls / week 60
6b · pickup rate 45%restaurants avg: 45%
9a · monthly membership / subscription € (set 0 if pure walk-in)wine clubs, prepaid passes, catering retainers — most restaurants: 0
9b · annual regulars attrition 30%share of regulars you lose per year
Creative
Site
Voice
Ops
< €5K €5–50K €50–150K €150K+tap a cell for math + fix
406 931 €
/ year — total open loop tax across 12 leaks
27 000 €median for restaurants at €250k – €1m
1407% above median
Top 3 fixes by recoverable revenue
1Missed inbound calls71 763 €/yrVoice Receptionist (€400–500/mo) · 5d · no setup fee
2Page speed33 091 €/yrSite Audit · Speed Sprint · 5d · 2200 €
3Channel concentration33 000 €/yrAd Factory · Channel Expansion · 21d · 4500 €
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Loop Map Generator
Map my 5 loopsMethodology + sources
Each cell uses a single defensible formula. We deliberately under-promise: 50% recovery on missed calls, 35% saveable on voluntary churn, conservative 0.85 lost-forever multiplier on bookings.
- Page speed: WIRO 2026 — 1s delay = 7% conversion drop
- Lead response: Invoca — 5-min response = 400% conversion vs 1hr
- Involuntary churn: Genesys 2026 — 40% of B2B SaaS churn is payment failure
- Retention ROI: Bain — 5% retention improvement = 25–95% profit lift
- After-hours demand: Convirza — 28% of bookable calls outside business hours
- Missed-call data: Aira 2026, Phonely 2026, 411 Locals
- Channel mix: Vena 2026 — $1M-$50M ARR firms average 4.2 channels
- Retargeting: HubSpot — 67% of warm visitors never re-engaged
- Upsell: Marketing Metrics — existing customers buy 50–67% more often