Find your leaks.
Map your loops.
Tighten your brand.
Four diagnostics, one funnel. Each runs in under 5 minutes, every number cited, every deliverable named. Built for mid-market operators who want the dossier in their inbox before they decide whether to book the call.
Revenue Leak Heatmap
Map the 12 leaks across Creative, Site, Voice and Ops.
10 inputs, 12-cell color-coded heatmap, peer-median benchmark, ranked top-3 fixes by recoverable revenue. Every number cited.
Loop Map Generator
The 5 operating loops in your business — mapped and named.
12 inputs, visual chain (Lead → Meeting → Close → Onboard → Renew + Complaint), per-loop named playbook, copy-paste SOP scripts, KPI targets, anti-actions.
Brand DNA Extractor
Paste a URL. Get your brand book in 60 seconds.
Live Claude extraction across 5 Sofia phases. Voice rules, visual identity, 3 ICP personas, 24 on-voice headlines, 5 tagline alternatives, voice consistency score with weakness diagnosis.
Open Loop Tax Calculator
How much revenue your business loses to missed calls — annually.
5 inputs, 1 number. Industry-calibrated formula (62% miss rate, 85% lost-forever, per-vertical conversion). The 90-second on-ramp.
The closed loop · in 4 steps
Why we give these away
We are an AI-native agency for mid-market operators. The four tools above are the diagnostic layer of the work we ship — we run them on every prospect before a discovery call. Putting them in your hands means the work starts before the call, the math is auditable, and by the time we meet you already know whether luup is the right operator.
No upsell on the result page. No drip-trick. If the dossier helps, run with it. If you want the operator who actually ships the loops, book 15 min with Karl.